WE ARE MARKETING INVENTORS

Like any invention, building something innovative and successful from the ground up is a complex task. It requires equal parts art and science. At Michael Edwards Direct, we have spent the last 40 years inventing and refining successful marketing programs.

Put simply, Michael Edwards Direct creates, manages, and grows subscription-based programs with its investor partners. These programs usually offer some type of financial protection or combination of benefits – both insurance and non-insurance – to help mid market customers mitigate various financial risks, all for an affordable monthly fee.

In addition to our core team, we contract with highly qualified third parties and best-in-class insurers who underwrite coverage protection, manage media buying and placement, and provide back-end customer service and call center management.